Our History

Incorporated in 1999, Kanetix Ltd., founded by Gregory Ellis and George Small, aimed to offer Canadian insurance consumers a better way to shop for insurance. Most Canadians until then were shopping for their insurance by leafing through the phone book and calling the insurance companies, brokers or agents they found; a time consuming process which often discouraged people from actually shopping around to find the best price for the insurance coverage they needed.

With the simple, yet innovative idea to offer instant insurance quotes from competing insurers, the Kanetix® insurance marketplace was launched online. Since then, Canadian insurance consumers have enjoyed the shopping ease offered by the Kanetix insurance marketplace for:

• Auto insurance
• Motorcycle insurance
• Property insurance for homeowners, condo owners and tenants
• Term life insurance
• Critical illness insurance
• Emergency medical travel insurance
• Visitors to Canada travel insurance
• Business insurance

While comparing insurance rates is viewed as the main feature, insurance shoppers can easily compare the insurers and their rates, along with payment options, A.M. Best rating (an indicator of financial stability), and available discounts among other pertinent information needed for the shopper to make an informed choice and decision. All this valuable information is displayed in a side-by-side chart format, for easy comparison.

A particular advantage of using the Kanetix insurance marketplace is that once shoppers get their quotes--and if they are interested purchasing coverage--they can call in or in most cases, apply online. The full cycle of getting quotes and purchasing can be fulfilled through Kanetix.

Kanetix’s reputation for providing Canadians a better way to shop for insurance, has facilitated our relationship with many of Canada’s most prominent portals where we now power many of their insurance information centres. With direct access to millions of Canadians each month, Kanetix can be found online through:

• Sympatico/MSN
• Yahoo! Canada
• Canoe

Looking forward

With the success of providing Canadians with online quotes through www.kanetix.ca, Kanetix Ltd. jumped into the competitive US market with the launch of www.kanetix.com. By providing access to quotes for auto, home, life, motorcycle and health insurance, American insurance shoppers are now able to benefit from the insurance shopping tools offered through Kanetix.

Every day, thousands of consumers turn to Kanetix for insurance quotes and information making the shopping for and getting insurance easier than it ever was. Now there truly is no better way to shop for insurance than at Kanetix.