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WELCOME TO KANETIX - CANADA'S INSURANCE MARKETPLACE

Kinetix, kenetics, kinetix, kantex, kinetic insurance or kinetics insurance - what's the most interesting misspelling of Kanetix?

Way back in 1999, when Kanetix was first started, we wanted a fresh, original name to reflect the unique way that we've changed how people shop for insurance in Canada.

We decided on Kanetix.

The name "Kanetix" comes from the word "kinetic" meaning active, dynamic and energizing. Kinetic theory states that all substances have particles that are in vigorous motion, and this is basically how we envisioned the company operating - always moving, to create a fast, convenient and money-saving insurance shopping service. This could be why visitors sometimes search for "kinetic insurance" or "kinetics insurance" when they search for us on the web, they clearly understand the association.

Finding us on the web is not difficult. If you simply type the word "Kanetix" or "auto insurance" into just about any search engine, you're sure to find a link right to us. But, we found it interesting that there are literally dozens of different ways that people have found to spell Kanetix.

Kantex, kinetix, kenetics, kinetix or kinetic insurance?

The reasons for the interesting variations in spelling could be because we do some radio advertising, and because we get a lot of word of mouth referrals as well. So, people hear the name Kanetix over the radio, or one friend or acquaintance tells another something like: "Hey Bob, I just saved a pile of dough on my car insurance, you've just got to try that Kanetix website". So, Bob gets on the Internet a bit later and types: "kenetics" or "kinetix" or "kenetix", and sometimes even "kantex insurance", and then can't find us, and wonders what all the fuss is about. Other interesting variations of our name that people have used include: kanetics, kinetiks, kenetix, kinetixs, kinetis, kanetx, kanitex, kanitix, kannetix, kanotix, kanteix, kantix, kenatix, kenetixs, kenitex, kenitix, kennetix, kentix, kinatix, and our personal favourites: knetix and kineticx - a bit of an ancient Roman influence on that last one.

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Hopefully this article will help some of these folks (with their delightfully creative spelling imaginations) find us a little bit easier.

It turns out that we're in some pretty good company though, as several of our insurance suppliers who provide quotes through our service, and competitors have names that are sometimes a bit challenging to spell if you simply heard their names somewhere.

Interestingly, bellair, bel air insurance and belaire are sometimes used to find belairdirect® insurance:

  • Belair Insurance Company Inc. is one of Canada's largest direct insurers, and one of the insurance suppliers featured through the Kanetix website. belairdirect insurance also has a fairly substantial radio advertising presence, so, it's not surprising that people sometimes use two L's when visualizing their name, as in Bellair, or separate the name into bel and air, as in bel air, but interestingly Belaire insurance, although rather noble sounding, is a bit of a mystery.
TD Meloche Monnex® and Desjardins® are what people mean when they search for TD Meloche Monex and Desjardains insurance:

  • Another insurance provider featured through Kanetix, TD Meloche Monex, is often spelled as TD Meloche Monnex insurance (with two N's), and yet another insurance provider available through Kanetix, Desjardains insurance company is frequently searched as Desjardins insurance.
Auto insurence? Car insureance? Term life insurnace?

While exploring this topic, it became even more fascinating just how many variations of insurance we discovered. Insurence was the most popular, with people searching for "car insurence" and "auto insurence" and "cheap car insurence", as well as "business insurence" and "home insurence".

Insureance was next in popularity, with many searches for "travel insureance information", "car insureance", "auto insureance", and all of the other commonly searched insurance terms like "auto owners insureance", "life insureance" and "health insureance".

One can only speculate that the reason for this is that English is indeed a hard language to master, as words are often spelled differently than they are pronounced.

Insurnace was in there also, as in auto owners insurnace company, home owners insurnace, term life insurnace and homeowners insurnace.

We think these kinds of variations in the spelling of "insurance" can only be from folks who are in a real hurry, and terms like: home insruance, insurnace, auto owners insuance, car insuarnce and insruance, are the product of fingers moving faster than their eye can keep up.

It's easy to make a typo when searching the web. We've found regular searches for terms like auto insurace, auto insurances, car insurace, and car insurances in our log files. Although close to the correct spelling, none of these search terms are likely to bring search engine users the content they desire.

Missed keys produce words like: car insrance, auto insurane and isurance.

Some web surfers may also just miss keys when typing their search queries - this leads to searches for terms like: auot, autoinsurance, homeinsurance, car insuranc, auto insurane, insurnce, insuance, insuranse, nsurance, isurance and even inurance. These missing keys are not a significant issue for most search engines though, as they commonly apply a spell-check to all search queries which compensates for missed letters.

Missed spaces also produce some interesting results, like: carinsurance and autoinsurance.

Finally, we've also found a large group of interesting misspellings in our search logs, as it seems there are multiple spellings of the word "insurance" which sound right. Unfortunately car ensurance, auto ensurence, insurrence, insurince, insrance, insuarance, insureancce, ensureance and even car insrance are all wrong spellings of the word insurance, and are unlikely to bring the desired search results.

Hopefully you've enjoyed this little diversion, and we want you to know that no matter how you found us, we value our visitors, regardless of their spelling or typing errors.

We are constantly striving to provide the best insurance quote comparison service in Canada, and we think we've done a pretty good job at it since our beginnings as "Canada's Insurance Marketplace" in 1999. Judging by the traffic that our website gets and the feedback we receive, we know we've helped millions of people gain a greater understanding of their insurance costs over the years, and save a great deal of money in the process. We invite you to see what we can do for you.

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