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belairdirect Profile

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Established in 1955 and now with key operations in Ontario and Quebec, belairdirect is an innovator in providing auto and home insurance directly to consumers. In 1997, belairdirect became the first car insurance company in North America to offer an online car insurance quote directly to consumers.

Today, their clients can have 24/7 online access to their Portfolio to manage their policy, view, save and print their car insurance documents and track their claims online. belairdirect currently provides online insurance quotes for auto insurance on Kanetix.

belairdirect is an Intact Financial Corporation company. In Quebec, insurance products are underwritten by Belair Insurance Company Inc. In Ontario, insurance products may be underwritten by either Belair Insurance Company Inc. or The Nordic Insurance Company of Canada.

belairdirect has been a participant in the Kanetix Marketplace since 2005.

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2010 Market Share
0.80% n/a n/a n/a 0.08%

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