Online buyers look beyond best price. Kanetix compares car insurance rates on more than price.
TORONTO, September 19, 2000 - Kanetix®, Canada's Insurance Marketplace, today added new comparison features to its Web site, making it the first resource in Canada where visitors can compare automobile insurance companies on more factors than just the price of the policy.
The new comparison chart in the Kanetix auto comparison service ranks insurance companies in order of the best price, but also lists each company's rating for financial strength and stability, and it's claims rating, indicating customer satisfaction levels.
The chart also includes each company's distribution methods, claims service hours, business hours and accepted payment types.
"We made these changes because we know there is more to choosing an insurance provider than just looking at the bottom line," said Gregory Ellis, Co-founder, Kanetix.
Ellis explains price is usually first on people's lists of things to compare, but if the rates between companies differ only slightly, people need more information about the company before making a decision.
"As Canada's Insurance Marketplace, we are all about empowering the consumer. We want to give our users the added information they need to help them make an educated insurance decision. There are no other resources in Canada that give as comprehensive an overview of the insurance market as Kanetix," said Ellis.
Launched in October 1999, Kanetix is Canada's first and only full-service, online insurance marketplace. Consumers can quickly access insurance information and compare auto, life, and property insurance quotes online from a variety of Canada's leading providers. The Kanetix online marketplace allows access to insurance coverage in a simple, easy-to-understand process and is accessible 24 hours a day, 7 days a week.
George Small Kanetix Co-founder (416) 599-9779 ext. 202
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