TORONTO, September 10, 2008 -- Today, Kanetix (, Canada's insurance shopping marketplace, released the results of its quarterly Alberta auto insurance premium study. The study, designed to spot and highlight the pricing trends of car insurance, identified a 6.7 per cent increase in the average of the lowest premiums quoted for auto insurance in Q2 2008 in Alberta, compared to the same period in 2007.

"While a 6.7% increase may seem alarming at first glance, this increase can actually be attributed in part to a change we've noted in the shoppers getting quotes and the vehicles they're shopping for," explains George Small, Co-founder of "Alberta auto insurance shoppers tended to not only be getting quotes for newer vehicles, which can cost more to insure, but also generally had fewer years driving experience than in Q2 2007. Combined, these two factors will result in higher rates being quoted."

Looking forward, expects to see auto insurance rate increases in Alberta in the coming months. "With the recent announcement by the Alberta Auto Insurance Rate Board of an approved five per cent increase in the mandatory auto insurance premiums," continues Mr. Small. "The age of shoppers in the latter half of the year will likely increase as all drivers see their rates rise when they get their renewal notices; shopping around for the best price will be in the best interest of everyone."

As an online auto insurance shopping service that provides real-time quotes from a variety of well-known competing insurers, Kanetix is in a unique position to empower insurance consumers with the tools needed to not only anticipate car insurance trends, but also to compare auto insurance quotes to find the best rate for the car insurance coverage they need.

About the study
Intended as a tool to spot, and highlight, the pricing trends of car insurance, the Kanetix Alberta car insurance study is released quarterly. Kanetix believes this study to be an accurate reflection of what auto insurance consumers might see when they get their renewal notice from their current insurer, as well as when they shop around for coverage. The study includes all drivers, no matter their driving or insurance history, and includes the lowest rate quoted, no matter which company provided it (direct writers or broker-based insurers.)

The results of the study are determined by comparing the average of the lowest auto insurance premiums quoted online for Alberta shoppers through in Q2 2008-April, May and June-with the average from the same period in 2007. The results, and resulting interpretations, are based on the profile information as it is entered by the shopper and may not represent their accurate driving profile or vehicle data. As such, Kanetix can make no representation or warranty, either expressed or implied, as to accuracy of the information.

About Kanetix
Launched in October 1999, Kanetix is Canada's leading national, online insurance marketplace. The Kanetix insurance information and shopping service brings consumers and insurance companies together in a one-stop shopping environment. Each day, thousands of consumers visit the Kanetix website to compare insurance quotes from a variety of Canadian insurance companies. Kanetix visitors can select the insurance quote of their choice and where available, choose to complete the application for coverage online or purchase their policy over the phone.

In addition to the insurance marketplace, Kanetix is a leading provider of online insurance quotation technology and develops online quotation systems and websites for some of Canada's leading insurance providers.

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For more information, please contact:

George Small

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