Most quote comparisons for life insurance at favour term 10 policies

TORONTO, April 27, 2011 - A recent Kanetix® review reveals that the most popular life insurance product in Canada is Term 10 life insurance.

In Popular life insurance products Kanetixreveals that Term 10 life insurance is the most commonly quoted life insurance product at, comprising 45 per cent of life insurance quote comparisons in 2010. It is likely the most sought after product because premiums are affordable and the rates are fixed for 10 years. If someone is in the market for a life insurance policy with a face value of $100,000 and they are a non-smoker from 40 to 50 years of age - their premium can range anywhere from $151 to $255 if they are a man and $128 to $200 if they are a woman. This translates to less than a dollar a day.

While a Term 10 life insurance policy is the most popular for Kanetixusers, Term 30 life insurance is the least quoted policy. Nevertheless, in recent years, this kind of policy has become more popular especially among homeowners. Homeowners may prefer this option if they decide to amortize their mortgage over 30 years. Last year alone, Term 30 life insurance quotes accounted for 11 per cent of quote comparisons on, and just like a Term 10 policy, premiums are guaranteed throughout the policy term.

No matter what type of life insurance a customer may be in the market for, Kanetix reminds consumers to shop around and compare rates to ensure they are getting the best policy and premium to suit their needs.

About Kanetix®

Launched in October 1999, Kanetix was Canada's first online insurance marketplace. The Kanetix marketplace has since grown to include not only online insurance comparisons, but also mortgage rates and credit cards making it Canada's leading national, online insurance, mortgage and credit card comparison service.

The Kanetix comparison shopping service brings together insurance, mortgage and credit card providers in a one-stop shopping environment for consumers looking to save money. Each day, thousands of consumers visit the Kanetix website at to compare insurance and mortgage quotes as well as credit cards from a variety of Canadian financial product suppliers. Users select the product of their choice, obtain a quotation and complete an online application or, with the help of Kanetix, connect with the provider to purchase or apply for the product over the phone.

For more information, visit or contact:

Kanetix Ltd.

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